Find the best mascara for you
Mascara is one of the most indispensable products in any makeup bag. It opens up the eyes, accentuates the lashes, and can transform your look from natural to dramatic in just a few strokes. Whether you prefer subtle definition or full volume, there's a mascara to match your style and needs.
What types of mascara are there?
There are several types of mascara, each providing a different result:
- Volume mascara: Adds fullness and intensity to the lashes. Perfect for a more striking and dramatic look.
- Lengthening mascara: Focuses on length and separation, making lashes appear longer and more defined.
- Curling mascara: Helps lift and curl lashes, making the eyes appear more open.
- Waterproof mascara: Withstands rain, sweat, tears, and long days. Ideal for special occasions, sports, or warm days when your mascara needs to stay put.
For everyday use, many people opt for a regular mascara that is easy to remove, switching to waterproof mascara when durability is especially important.
Which mascara color should you choose?
The color of your mascara can change your entire expression:
- Black mascara: The classic favorite. Provides plenty of intensity and definition and suits most looks.
- Brown mascara: A good choice if you want a softer, more natural result. Especially flattering for fair skin tones and light hair.
- Colored mascara: Perfect for those who want to experiment with their look and highlight eye color. For example, a blue mascara can make brown or hazel eyes pop even more.
You can also use brown for everyday and black or colored mascara when you want to elevate your look.
Allergy-friendly mascaras
At GOSH, you'll also find allergy-friendly mascaras, developed with a focus on gentle ingredients and minimal risk of irritation. They are suitable for sensitive eyes, sensitive skin, or contact lens wearers, who want effective lashes without red, stinging eyes. You still get length, volume, and definition, but with extra care for the eye area.
How to remove mascara?
To take good care of both your lashes and the delicate skin around your eyes, it's important to remove mascara gently:
- Use a mild eye makeup remover or micellar water on a cotton pad.
- Hold the pad gently against closed eyes for a few seconds to allow the product to dissolve the mascara.
- Then gently wipe downwards over your lashes without rubbing hard.
For waterproof mascara, an oil-based or special waterproof remover is often the most effective. By being gentle, you avoid breaking your lashes and irritating the delicate skin around your eyes.