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Cookie and Privacy Policy

What is a cookie?

A cookie is a small data file that is stored on your computer, tablet or mobile phone. A cookie is not a program that can contain malicious programs or viruses.

The website's use of cookies

Cookies may be necessary for the website to function. Cookies also help us to get an overview of your visit to the website, so that we can continuously optimize and tailor the website to your needs and interests. Cookies remember, for example, what you have placed in a shopping cart, whether you have visited the site before, whether you are logged in and which language and currency you want to be displayed on the website. We also use cookies to target our advertisements to you on other websites. Overall, we use cookies as part of our service to display content that is as relevant as possible to you.

You can see which services set cookies and for what purposes under the different categories [Necessary, Functional, Statistical and Marketing].

How long are cookies stored?

The length of time a particular cookie is stored on your devices and browsers varies. A cookie's lifetime is calculated based on your last visit to the website. When the cookie's lifetime expires, it is automatically deleted. The lifetime of all our cookies is stated in our cookie policy.

How to reject or delete cookies

You can always reject all -/third-party cookies completely by changing the settings in your browser on your computer, tablet or phone. Where you find the settings depends on which browser you use. However, you should be aware that if you reject all -/third-party cookies, there will be features and services that you cannot use on the website (because these are dependent on cookies).
You can opt out of Google Analytics cookies here.

How to delete cookies?

Cookies you have previously accepted can easily be deleted. How you delete them depends on the browser you use (Chrome, Firefox, Safari, etc.) and on which device (mobile, tablet, PC, Mac).
It is typically under Settings - Security and Privacy, but may vary from browser to browser. Which device/browser are you using - click on the relevant link:

Changing your consent

You change your consent by either deleting cookies from the browser or by changing your original choice by clicking on the link below:

You change your consent by clicking here

Remember: If you use several browsers, you must delete cookies in all of them.

Do you have questions?

If you have comments or questions in connection with our information and/or processing of personal data, you are welcome to contact us. 

The cookie policy was last updated on 26.03.2026

Necessary cookies

Cookie Domain Duration Purpose
_tt_enable_cookie .gosh.dk 2 months 4 weeks Remembers user's choice regarding cookie settings
_pinterest_ct_ua .ct.pinterest.com 1 year Used for Pinterest marketing
X-AB sc-static.net 1 day A/B testing and content optimization
_dc_gtm_UA-12767885-1 .gosh.dk 52 seconds Google Tag Manager – script loading
_shopify_essential gosh.dk 1 year Required for secure checkout and payment

Performance cookies

Cookie Domain Duration Purpose
_ga_QDRX4NY33N .gosh.dk 1 year 1 month Google Analytics – session tracking
_ttp .tiktok.com / .gosh.dk 2 months 4 weeks Analysis of user behavior (TikTok)
_gid .gosh.dk 1 day Google Analytics – page views
__kla_id gosh.dk 1 year 1 month Tracks clicks from Klaviyo emails
_ga .gosh.dk 1 year 1 month Google Analytics – identifies users

Targeted cookies

Cookie Domain Duration Purpose
sc_at .snapchat.com 1 year Recognizes users across websites
_scid .gosh.dk 1 year 1 month Identifies visitors for advertising
_scid_r .gosh.dk 1 year 1 month Tracks user interactions
_gcl_au .gosh.dk 2 months 4 weeks Google Ads – measuring ad effectiveness
_pin_unauth .gosh.dk 1 year Pinterest – targeted advertising

Functional cookies

Cookie Domain Duration Purpose
tolstoy-anonymousId gosh.dk 4 weeks 2 days Stores anonymous user ID
localization gosh.dk 1 year Stores language and region

Other cookies

Cookie Domain Duration Purpose
ttcsid_C4IFA8417T561FR1FBF0 .gosh.dk 2 months 4 weeks TikTok session tracking
ttcsid .gosh.dk 2 months 4 weeks TikTok technical session cookie

Personal data

General

Personal data is all kinds of information that can, to some extent, be attributed to you. When you use our website, we collect and process a number of such information. This happens, for example, when you generally access content, if you sign up for our newsletter, participate in competitions or surveys, register as a user or subscriber, otherwise use services or make purchases via the website.

We typically collect and process the following types of information: A unique ID and technical information about your computer, tablet or mobile phone, your IP number, geographical location, and which pages you click on (interests). To the extent that you explicitly consent to this and enter the information yourself, we also process: Name, phone number, email, address and payment information. This will typically be in connection with creating a login or making a purchase.


Security

We process your personal data securely and confidentially in accordance with applicable legislation, including the Personal Data Regulation and the Data Protection Act.
Your information will only be used for the purpose for which it was collected, and will be deleted when this purpose has been met or is no longer relevant.
We have taken technical and organizational measures against your information being accidentally or unlawfully deleted, published, lost, impaired or coming to the knowledge of unauthorized persons, misused or otherwise processed in violation of the law.


Purpose

The information is used to identify you as a user and to show you the advertisements that are most likely to be relevant to you, to register your purchases and payments, and to provide the services you have requested, such as sending a newsletter. In addition, we use the information to optimize our services and content.


Storage period

The information is stored for the period permitted by law, and we delete it when it is no longer necessary. The period depends on the nature of the information and the reason for storage. It is therefore not possible to provide a general timeframe for when information is deleted.


Disclosure of information

Data about your use of the website, which ads you receive and possibly click on, geographical location, gender and age segment, etc., are disclosed to third parties to the extent that this information is known. You can see which third parties are involved in the "Cookies" section above. The information is used for targeting advertising.

In addition, we use a number of third parties for the storage and processing of data. These process information solely on our behalf and may not use it for their own purposes.

Disclosure of personal data such as name and e-mail, etc., will only take place if you give your consent. We only use data processors in the EU or in countries that can provide adequate protection for your information.


Insight and complaints

You have the right to be informed about what personal data we process about you in a common format (data portability). You can also object to the use of information at any time. You can also withdraw your consent to the processing of your data. If the information processed about you is incorrect, you have the right to have it corrected or deleted. Inquiries about this can be sent to: kundeservice@gosh.dk. If you wish to complain about our processing of your personal data, you also have the option to contact the Danish Data Protection Agency.

If you no longer wish us to process your personal data, or that we should restrict the processing of your personal data, you can also send us a request to the above e-mail address.