
Enhance Your Features with Well-Shaped Brows
Well shaped brows give your face instant character. With the right tools, it’s easy to create a natural look that highlights your best features effortlessly.


Want to keep your brows in place and give them a natural lift? Then a brow gel is the perfect place to start.
For a soft, natural look, our DEFINING BROW GEL is a true staple. Available in both clear and tinted versions, it’s super easy to use and lifts your brow hairs effortlessly.
If you prefer a more defined look, try our BROW SCULPTING FIBRE GEL, available in light and dark shades. This formula contains tiny fibres that add volume and length to your brows for a fuller effect. The brush picks up quite a bit of product, so it might take a little practice - but once you get the hang of it, you’ll have beautifully sculpted brows in no time!


Here’s a brow trend you’ve probably heard of: Brow Lamination!
Back in 2021, we launched our best-selling BROW LIFT LAMINATION GEL, and it’s been a game-changer ever since.
The Brow Lift or Brow Lamination trend has been huge for years - and for good reason! Even if your brows are naturally thin or sparse, a brow lift can make them look twice as full.
But let’s be honest - salon treatments can be pricey. That’s why we decided to make Brow Lamination something you can do from home.
Enter BROW LIFT LAMINATION GEL - a long-lasting formula that lifts, shapes, and sets your brows in place just like a professional treatment. Want an even more polished look? Simply fill in any sparse areas with a brow pencil for that flawless, lifted finish.
How to use the Brow Lift Lamination Gel
- Step 1: Make sure your brows are clean and free from any makeup products.
- Step 2: Start by brushing the hairs upwards using the brow brush (in the lid).
- Step 3: Apply Brow Lift Lamination Gel until all brow hairs are covered. Wait 20–30 seconds before you start styling to allow the gel to set.
- Step 4: Use the brow brush (in the lid) again to "laminate" the brow by brushing the hairs upward so they lay flat and stick to the skin. Be sure to stop at the end of the brow hairs to avoid getting gel on the skin above.
Tip: Since the lamination gel is long-lasting, it's a good idea to use an oil-based makeup remover when taking it off. For best results, hold a cotton pad with remover on the brow for a few seconds before gently wiping in the direction of hair growth.


Some people love a soft, natural brow, while others prefer a sharp, defined look. If you’re in the second group, a brow pencil is your best friend!
The perfect choice for natural-looking brows is our ULTRA THIN BROW PENCIL. It has an ultra-fine tip that lets you draw tiny, hair-like strokes for a super realistic effect. Plus, it’s retractable – so no sharpening required!
If you prefer a more classic brow, we’ve got you covered with our EYE BROW PENCIL. A favourite for decades, this pencil is easy to control and works for both soft shading and crisp definition. It’s also great for quickly filling in your brows for a polished, full look.
Both pencils come with a built-in spoolie to brush and blend for a seamless finish.


If pencils aren’t your thing, why not try a brow pen? These fine-tipped markers create precise, long-lasting strokes for an ultra-defined look.
They take a little practice, but once you’ve mastered the technique, you’ll be able to achieve super sharp brows with ease. Another bonus? Brow pens are incredibly long-wearing, thanks to their semi-tattoo effect.
We offer two options:
BROW TINT – Features a thinner tip for extra precision, making it ideal for beginners. It even comes with a micro brow brush to help shape and set your brows.
BROW PEN – Has a slightly thicker tip, perfect for bold, statement brows.
Both are smudge-proof, sweat-proof, and ideal for all-day wear – whether you’re out on the bike, caught in the rain, or hitting the gym!


Looking for a soft, full brow? Brow powder is a great choice, adding natural-looking definition and depth.
Our BROW SHAPE’N FILL and BROW KIT make it easy to shape and fill your brows for a fluffy, effortless finish.
Simply use the included brushes to apply the powder, gently building up the colour until you achieve the perfect intensity.
One of the biggest advantages of brow powder is its soft, natural effect – less harsh than pencils or gels. Plus, you can build it up gradually, giving you complete control over the final look. Want extra hold? Pair it with a brow gel to keep everything in place all day long.